Bonus: indexing in search engines
In order for a site to get into the Google and Yandex search engines and be displayed for various queries, it needs to be checked by search engines. This process can be speeded up by creating robots.txt and sitemap.xml files and sending them to Yandex.Webmaster and Google Search Console.
The robots.txt file is created by the programmer who writes the website code. This file contains recommendations for search engines - what they can crawl and what they cannot. For example, it is worth preventing the search engine from viewing the contents of the client’s shopping cart and system files.
The sitemap.xml file is a site map. It indicates how the pages on the site are organized and how the information on them is updated. This is necessary so that the search engine remembers how often it needs to crawl your site and update the results in the search results.
It is important to conduct an indexing analysis from time to time. Especially if your site has many pages and they are updated frequently. There are several ways to find out whether search engines are indexing you:
- Enter site: and the name of your site in the search, for example site: profi.ru. The number of results will be equal to the number of pages approved by the search engine.
- View Google Search Console in the "Google Index - Indexing Status" section and in Yandex.Webmaster in the "Indexing - Pages in Search" section.
- Use the RDS Bar browser extensions, which will display whether a specific page has been indexed.
There are several reasons why search engines may not index all pages:
- The site is less than 3 months old.
- The robots file contains restrictions on indexing certain pages.
- You rarely update information on the site and create new pages.
- The site has low speed and pages load slowly. This can happen if the pages contain “heavy” photos or videos.
- Search engines have imposed sanctions on you for using fraudulent schemes or “gray” promotion.
How to create a profile in Odnoklassniki?
Before you decide to go to the Odnoklassniki social network and create a new page, you need to create a mailbox (for example, on Gmail or Mail on Mail). You will receive various notifications from the site there. There are many instructions on the Internet, following which you can create a mailbox not only on Mail.ru, but also on other search engines. However, you can get them without leaving this blog by following the links above.
How to open a profile in Odnoklassniki ? It's very simple:
- Go to the official website of Odnoklassniki (beware of fakes and learn how to distinguish an official website from a fake);
- In the window that appears, you will need to click on the “Register” button;
- Fill in the required fields in the form;
- Create a password and login, fill in the appropriate fields;
- “Register” button again .
It is recommended to write down your password and login (or better yet, save them in the special KeePass program) so as not to lose or forget them in the future.
After you go through the main stages of registration in Odnoklassniki, a window will open in front of you, in which you will be offered several items to fill out and simplify the search for users:
- Education;
- Friends;
- Photo;
- Profile protection.
By filling out these fields, you will simplify the search for your friends (possible friends/acquaintances/classmates will be suggested to you), and also simplify the search for your profile for other people.
In your mailbox you will find an activator letter containing a link through which you need to go to the site to activate your account on this social network.
You can also activate your Odnoklassniki profile using your phone number. To do this, you need to enter the mobile phone number you are using in a certain field, to which a special code will be sent - this will also need to be entered in a special field for account verification.
Before entering your mobile phone number, you must select the country in which you live and select the operator used on your phone. It should be understood that you can open a profile on this social network completely freely - today there is free user registration. Read about how to delete your Odnoklassniki profile at the link provided.
How to create a group in Odnoklassniki?
There are two types of groups in Odnoklassniki:
- Groups for business;
- Interest groups.
In groups you can find useful information, find friends with similar interests, and also make purchases. You can create your own group - it won’t take much time or effort. For this you will need:
- Authorize your account in Odnoklassniki (log in to this social network);
- Go to the “Groups” section;
- Communities that you may have already joined will appear in the open window. The “Create Group” icon will appear next to them - click on it.
Interest group:
- In the window that appears, you must enter the name of the group, as well as its description;
- Upload your group's logo;
- Press the “Create” button.
Next, the group administrator window will appear, all fields will be empty and must be filled out.
Group for business:
- Select the group type “For business”;
- Many fields appear where you need to enter the name, specialization, desired category, indicate contact information, country, address and, if available, website;
- Upload the group logo;
- Click the "Create" button.
Following these simple steps, we create our own group in Odnoklassniki, into which you can accept new members. But the group is unlikely to be popular and interesting if some additional features are not added. For example, polls or a game.
Page publications
Content is the most important component of an expert Facebook profile. We will not discuss how to properly manage a page or write content in this article, but I will give some tips that will help increase the number of friends and subscribers.
- The content on the page should not consist primarily of reposts and images (quotes, jokes, collections of photos, announcements).
- Reposting other people's content and website pages should only be done with your own comment on the repost.
- Make posts about and related to your activities. When a person goes to your profile, they must understand that you are the author of unique thematic content.
- Chat in the comments and answer questions from the audience. A sociable profile makes you more willing to subscribe.
What are State Services
The portal of public services of the Russian Federation - State Services - is an all-Russian reference and information site. It contains information about state and municipal organizations in Russia with a list of services they provide. Also, a registered user can submit an electronic application for a service or pay a fine and a bill for a housing and communal services receipt online.
All government agencies have official websites, but they are all united on the government services portal.
Citizens of Russia and foreign citizens who live on the territory of the Russian Federation can contact a government agency. Services are provided to both individuals and legal entities.
It is impossible to list all government services at once. Most popular:
- registration: car, marriage, birth of a child, foreign citizens, legal entities and entrepreneurs, property rights, at the place of residence;
- registration of personal documents: passport and international passport, policy, SNILS, TIN, property rights, driver’s license, hunting tickets;
- making an appointment with a doctor or calling a doctor at home;
- payment of taxes, fines, state duties and housing and communal services;
- filing applications for payments and benefits: monthly for children under 3 years old, for unemployment;
- registering children in kindergarten and school, submitting documents to universities;
- obtaining permits for construction, acquisition, carrying and storage of weapons;
- request for information: about voluntary certification, about the presence of legal debt;
- issuance of certificates: no criminal record, change of surname.
This list does not cover even half of the services that are provided on the portal. Please note that not all of them are free. Before submitting applications, you need to clarify whether a state fee is provided.
The process of service provision can be tracked in real time: receive SMS messages on your phone, letters by email, or view information on the website.
How to create a personal website - simple steps
How to create an effective personal website for a creative person? After all, this is really not the easiest task. However, nothing is impossible if you have a strong desire. In the following lines we will present our approach to creating a personal website. Of course, we do not claim that this is the only correct solution. However, these tips will be useful if you decide to create a personal website using personal site templates.
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Choose the right template to create your own website
Once you're ready to create your own website, the first step is to find a template. Although there are many personal website templates available, not all of them have the features you need. Therefore, if you want your website to look brilliant and perform well, you need to choose your template carefully. Otherwise, creating a website can be a nightmare and the results may not satisfy you or your audience. So, what features set the best personal website template apart from others?
First of all, a great template should offer a clean and simple layout. This will allow you to create a site with a clear structure that is easy to navigate and interact with. Next, the right template should boast full responsiveness and cross-browser compatibility. This will ensure that the site is attractive in any browser and on any device.
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Then the right template should allow you to add different types of content. In addition, the template should have various features for promotion. These include contact and subscription forms, blog functionality, social media integration, etc. Moreover, the chosen template must contain tools for SEO integration. They will allow your site to appear at the top of search results. Lastly, the template should be easy to customize to save time and effort.
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And if you decide to create a portfolio using the MotoCMS website builder, you can be sure that you will receive all of the above. Whatever theme you choose from the collection of personal website templates, it will work perfectly. You will surely have all the necessary features to create an impressive website.
Customize the template to suit your needs
The main purpose of a personal website is to demonstrate your creativity. At the same time, it must convey the style and personality of the owner, which will make him stand out from the crowd. Of course, everyone wants their personal website to be unique and memorable. Therefore, even the most attractive template needs customization to fully meet the needs of its owner.
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Surely, there is no need to talk about the importance of aesthetics when creating your own website. In addition, the initial goal of a personal website is to emphasize creativity and content so that they are the center of attention. Therefore, in most cases it is better to stick to minimalism. A pointlessly flashy design can distract the audience's attention from your masterpieces. What's worse, it can even be annoying and cause you to leave the site. Of course, this is not the result that we would like to achieve.
Choose a color palette with no more than four colors. Choose fonts (two should be enough) based on the message you intend to convey. Don't neglect white space. The visitor's eyes must be able to find a place to rest. In a word, remember that you are a person with aesthetic taste. Your website shouldn't be too complex with a lot of bells and whistles. So, remember your boundaries and never overdo your creativity.
If you choose MotoCMS to create your personal website, you can customize every element you want. The process will be neither tedious nor time-consuming. In fact, it only takes a couple of clicks to make the changes you want. The convenient thing is that you can see all the changes you have made immediately. Of course, it’s better to try to do all this yourself than to read about it. In practice, everything becomes clearer. You can try customizing one of the templates yourself. Why not experiment now?
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How to create a personal website - required pages
There are certain pages that are simply necessary for a personal website. Just forget to include at least one of them when creating a website, and the chances of success will definitely decrease. Of course, you shouldn't limit your site to just these pages. Let's just remind you which pages simply cannot be neglected.
Homepage
This is the first page visitors will see when they land on your site. It will form the first impression of you as a creative person. Moreover, it will determine the future behavior of new visitors. This is why the home page must be attractive and informative at the same time.
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Page: About me
This page is key to deepening the interest of those who are already interested in your work or your personality. People visit this page to find out some details about you: a short biography, your skills and abilities, your vision. The absence of this page may weaken their interest.
Gallery or Portfolio
This is also a very important page. Upload media files, create image galleries, or create slide shows. You can upload both those files that relate to your professional activities, as well as personal ones that you want to share with your fans (if you consider it appropriate). This always arouses great interest among the audience.
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Events page
It is important to keep your audience up to date with the latest and upcoming events. It doesn't matter if you are going to organize an exhibition, give a concert or hold a fashion show. Either way, you can use this page to announce your upcoming event and place a booking button here.
Do you want to create your own website? What might be difficult?
Albert Einstein was one of the brilliant minds that ever lived on this planet. He was a great physicist, but also influenced many other fields of science. It would not be an exaggeration to say that he had a significant impact on human history. Unfortunately for the design community, he died before web design was created, so he had no breakthroughs in this area. But still, his wise words made their contribution. Albert Einstein said that “imagination is more important than knowledge” and he was undoubtedly right. Indeed, imagination without knowledge is nothing, and this “gift” is capital for the designer. Every designer, to one degree or another, must be a creative person. It is quite a difficult task for a designer to create a product for someone that, thanks to his work, is considered more creative. Indeed, one of the most difficult tasks for any designer is creating a personal website for a creative person.
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It is common knowledge that the soul of a creative person is subtle and subjective. In addition, their views on things are different from the views of other people. That’s why people are interested in the works of masters; for them it’s something unusual. However, creating a personal website or personal page for such a person is a real challenge.
Of course, your own website should reflect your complex creative personality. More philosophically, to create a personal website, you need to find it at the intersection of two types of imagination. The first is “intangible imagination,” which allows the subject to convey new feelings, concepts, or ideas. The second is “material imagination”, which is the basis of a stunning layout.
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Tags
With your permission, I will switch to the NotePad++ program. It has a number of advantages compared to a regular notepad. Now I will really need tag highlighting to show you the elements that I will talk about. In general, if you are going to learn html, then I highly recommend installing this free program.
She is not the only one and I can offer you a few more in my review if anyone is interested in alternatives. We will move on to the theoretical part.
Basic
The page begins and ends with tags
. They show the browser that this is a web document created using html.
Next comes
or title. It contains the most important information about the page, in our case the Title. If you have not yet found the phrase “My first page”, which is present in the code, pay attention to the tab itself, above the search line.
It is the tags that are responsible for the beginning and end of the main information about the page.
Next comes the main content part. Tags
. Everything visible on the page: headings, text, pictures, and so on.
Tag
By the way, Title and H1 have their influence when assigning a place to your site in search results. You need to treat them with great attention and not write anything inside just for the sake of it. They are related to SEO optimization. In addition to h1, there are also h2, h3, h4.
In the same line there is an opening and closing
. Thanks to this element, you can align text in the middle. If this tag is removed, the text will be aligned to the right.
- one of the few single tags. That is, it works on its own. Thanks to this, you jump elements from one line to another. Simply put, you indent. We wrote it once, which means we moved down once, twice, like I did, and the indentation turned out to be a little larger.