Profession VKontakte group administrator: how you can make money from your hobby

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The VKontakte group manager is responsible for publishing content, moderating and promoting the community. The admin role can be performed by the group creator or users assigned by him. In this article we will discuss where to find vacancies for a VK group administrator, as well as how to appoint a person as an administrator through the VK functionality .

The MDK community can be a positive example of high-quality work by admins. Despite all its scandalousness and the ambiguity of the published content, the main task of attracting subscribers is accomplished almost perfectly.

But this is only one side of the coin. Sometimes, unqualified specialists do not cope with their responsibilities: they do not publish high-quality posts, do not moderate and promote the public. This leads to disastrous results: minimal subscriber growth, weak user activity.

What kind of profession is this?

I won’t be far from the truth if I say that today almost every second person is registered on some social network. We can’t even imagine a day without opening some device and looking at our page. And having looked in, we sit there for hours, because we need to check how Natasha, Pasha, Masha are doing, what Dima answered, who posted their new photos today, who commented on ours and how.

And also, while looking through the feed, we continually subscribe to interest groups and make purchases, carried away by the advertising of any service or product offered by a company or online store that builds its business via the Internet.

By becoming clients of these companies, we thereby agree to receive news, new products, promotions, communicate with other clients of these companies, and leave comments.

Behind all this is the administrator - the so-called specialist in working with social networks, whose services are so often resorted to by information businessmen and resource owners who want to attract as many customers as possible to their goods or services and increase traffic.

According to statistical data over the past two years, VKontakte is in first place in popularity, and that is why we will look at how to become an administrator of groups on this network and how to make money from it.

How much does a VKontakte administrator earn?

Unfortunately, not all employers are ready to hire administrators for their groups as separate positions. For this reason, the profession is not widespread and we cannot view extended statistics from the website trud.com.

Therefore, we will look at several real advertisements, from which you can understand how much VK administrators receive and what requirements employers put forward for candidates for the position.

I have several friends who are afraid to learn a new profession for one simple reason: they don’t know where to look for their first customers. If you have the same difficulties, be sure to watch the video I posted below for you. It is dedicated to how to become an administrator of a VKontakte group.

Who are you - admin

Admin - this is the abbreviated way it has become common to call the group administrator - this is the “chief of the plates” (oh, what am I talking about?) - the person responsible for the creation, design, content and promotion of the group (not to be confused with the system administrator, whose responsibilities are to understand operation of computer systems).

To master the skills of this remote profession, you must:

• be a sociable person with the instincts of a psychologist,
• know/be able to identify the needs of the community,
• be creative: be able to select exciting content to retain the audience,
• have the basics of management and marketing,
• and basic knowledge of graphics programs.

And if you add to this your irresistible desire and a couple of free hours a day, then the chances of getting this job increase significantly.

And who can apply for this vacancy? It could be anyone: a teenager suffering from excess free time; student looking for part-time work; a young mother on maternity leave and even a pensioner who is mastering the Internet “not for boredom, for entertainment,” which is also not a rare case in our time.

Much still depends on the community owners and the goals they pursue. Administrators of social groups of an entertainment nature perform the same tasks, while communities owned by representatives of small and medium-sized businesses have completely different priorities.

Is there any point in doing this kind of work?

To summarize, I would like to note the fact that a huge number of young people spend hours of their free time on these social networks, and spend it absolutely free. They are well versed in the functioning mechanisms of these projects, know how to search for information, and in general, have in their arsenal everything that a community administrator needs. So why not try to make money? The position of administrator will not only help you get some kind of additional income, but the acquired knowledge and skills will be useful to those who are seriously thinking about making money on the Internet, creating their own communities and websites.

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“What should I do?” or administrator duties

The administrator is the same curator of the group. His main obligation is, if not constant, then daily online presence in the community and filling it with useful content. He must lead and develop the group, “cheer” for the replenishment of its number and the activity of subscribers.

So, what can and should be done by an admin in VK:

• identify the target audience and attract new participants;
• study the interests and problems of Central Asia;
• deal with page design: think through the design, create a menu, place texts, illustrations, videos;
• regularly post informative posts on a certain topic, including advertising;
• create interesting topics, thereby maintaining communication with subscribers;
• come up with competitions, tests, promotions to create activity among participants and attract new ones;
• monitor comments, remove spam;
• Possibly hold meetings and events online;
• exchange advertising posts with administrators of other groups;
• place targeted advertising to promote services or goods.

Special applications for VKontakte group administrators help him automate this and other work.

More details about this in the video. At the same time, you can test yourself and see if this activity is right for you.

How to make a person an administrator in a VKontakte group?

We have sorted out all the nuances. Let's get straight to the point. As always, we will learn how to do it in the full version, and working from a mobile phone.

From computer

Go to your VKontakte page and go to the “Communities” section. Here, find the group you need and open it.

List of my VKontakte communities

Now select “Manage” from the menu. In the right block, open the “Participants” section and go to the “Managers” subsection. In the window that opens, click on the “Add manager” button.

A list of group members appears. Find the right person among them, and opposite his page, click on the “Appoint as manager” button. In the next window, select a role. If necessary, we allow the publication of advertising materials and choose whether to display them in the contact list. To complete the procedure, click on the “Appoint manager” button.

The person receives the appropriate rights.

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He will now appear in the list of managers. And next to it there will be a link “Demote”. Use it to remove a person from the list of group admins.

Note. If you selected the Administrator role, you will be notified that the person will be able to assign and remove team leaders. And they will ask you to confirm the operation.

If there are many members in the group, use the global search. The Magnifier icon at the top of the manager selection window will help in this process.

Now let's try from the phone

Launch the VKontakte application. Go to the “Groups” section and open the one you need.

Please note that the process here is a bit confusing. First, we need to open the “Settings” section. To do this, click on the “Gear” icon at the top of the screen.

On the next page there is a section called “Managers”. But in it you can only view existing ones. It won't be possible to add.

List of managers, when viewed from a phone

What to do?

We return to community management and select the “Participants” section. We find the desired person in the list and open the menu opposite his page. In the window that opens, select the “Assign as manager” option.

The next step is to select a role. If necessary, we activate the display in the contact block. To save changes, click on the checkmark at the top of the screen.

“What is the weight in grams?” or how long will the admin’s wallet handle?

How much does an administrator earn? From the video materials, the size of the wallet becomes obvious, but it must be added that the salary depends on many factors.

Here we take into account:

• qualifications of a specialist (his professional skills);
• the number of functions assigned to it;
• job responsibilities;
• experience (portfolio);
• workload (number of hours per day/number of groups);
• I would also add the desire to work, which is also an important factor influencing earnings.

If you wish, you can reach 30,000 rubles or more. Seasoned specialists who are skilled in administration, devoting a significant portion of their time to their favorite pastime and who have mastered targeted advertising receive many times more.

Group administrator on VKontakte or make money doing what you love

This article was inspired by the story of a friend whose wife earns 10,000 rubles by running one public page and, with the help of some services, spends a minimum of time on it! Shall we begin?

The social network VKontakte is mega-popular in our country and throughout the CIS, its audience is growing steadily, and the number of groups is growing; there are a huge number of them in VK. Some create them in order to make money from advertising, others sell goods, or maybe promote their services or websites.

In any of these cases, when the community grows to a serious size, their owners are faced with a lack of time to maintain these groups, and this is where the profession of group administrator on VKontakte appeared.

Administrator

(Latin administrator - manager) - an official who manages an institution, team, company. In the All-Russian Classification of Occupations (OKZ), administrator is considered a position

This is a very young profession, it appeared when VKontakte began to earn decent money, and those who now learn this business, gain experience, can live well in the future.

“You need such a cow yourself” or who needs such a special

Surely, you have noticed, you go to some website and you will definitely see the following entry: “We are VKontakte” or “Our VKontakte group” and then a link to the page.

Today, many companies are bringing their business to the Internet, they need specialists to promote their goods and services, and for this they are willing to pay good money. For this purpose, groups, communities, public pages are created, and professionals are hired who can help entrepreneurs sell their product profitably and attract new consumers.

Now imagine how many such small and medium-sized businesses appear monthly and evaluate the scale of demand for this specialty.

But this is not the limit. Many sites, blogs, media, famous personalities and unknown ones too, but who have some kind of project and need to promote it, also need a leader.

Where to find a job as a VKontakte group administrator

When I search for “healthy eating” in a search engine, I see information projects that need traffic to the site. The VKontakte community can be an excellent traffic channel for them. The owners of such resources will be interested in your proposal.

There are online stores that sell healthy food; they can be found by searching for “healthy eating.” There are online vegan stores here that sell natural and organic products. They can be offered services to create and promote the VKontakte community, which will gather potential buyers and bring them to the store’s website.

Manufacturers and sellers are interested in getting traffic to their resources so they can sell directly to the community. Please note that now we can actually see a lot of job opportunities for a specialist in passing. At the same time, I looked at information on only one niche.

The niche for selling VK jewelry is huge. There is a lot of active buying audience here, and, accordingly, you can see the number of communities on this topic - 46,771, among which there are very large ones.

With interest, I used the Yandex search and looked at how many stores sell all kinds of jewelry. Their managers will be interested in receiving additional traffic to the store’s website from VK.

Don’t think that VKontakte promotes only women’s topics, and only women work as administrators. In fact, the site’s audience is divided approximately in half into male and female.

Take, for example, the “Men’s Kitchen” group, which has 1,489,948 subscribers. For the query “fishing” there are 32,643 communities. For the query “cars” – 20,366 communities, “football” – 99,662.

On VKontakte there is a huge, very active niche of youth products and services. It will be of interest to young administrators, for example, students who are looking for part-time work, or those who plan to work online in order to have freedom of movement.

And it will be very good if your work, your source of income, is connected to your hobby and what you love.

As an example, I can cite a large Internet project dedicated to style, which promotes stylist services and online style training. This project “Glamournenko” is developing very actively.

New trainings are constantly launched here, and stylist services are promoted. It can be seen that the community has a professional administrator who performs the work I listed earlier. Maintains the wall, fills photo albums, promotes the training of this project.

If you have some professional experience, you can use it to work as an administrator. For example, you understand household appliances. Let's look at this niche for the query “household appliances”.

I see 1994 communities. Among them are very large groups of trademarks. Company news is published on the wall, products are displayed, there are interesting posts that attract the attention of the target audience, and competitions are held.

Topics where you can work a lot. I showed the directions in which you can look for a future customer. Make a list of interesting topics. Check by searching how many communities there are in this topic, what products and services are being promoted, and what you would be interested in working with.

Would you like to find interesting materials about the community yourself, select pictures, take polls, communicate with like-minded people? This may become your place of work after completing the course.

At first glance it may seem difficult. VKontakte administrator is a full-fledged profession for which you need to master a lot of new knowledge and skills, terms, make efforts and spend time.

On the other hand, it is much easier and faster than getting an education at a university for 5 years. In the “VKontakte Administrator” course, in 2.5 months you will master the minimum required to enter the profession. Further, in the background, you will complement your competencies, improve your skills, build a career and increase your income.

“I would like to become a pilot, let them teach me” or where I can get training

Is this activity difficult? Do you really need to learn this? Practice shows that if you wish and have sufficient computer skills, but without special education, you can earn from $100 to $500 per month for running one group.

For some, this will be enough. Those who understand that “killing time” on the Internet simply for entertainment is an unaffordable luxury, and who want to become a pro in this area and thereby ensure a decent life for themselves, will need special training.

Among the numerous courses and trainings teaching this profession on the Internet, perhaps the most popular is the “VKontakte Administrator” course of Natalia Odegova’s online school 1day1step.

After completing the course and receiving a certificate, you can safely enter the freelancing space with a serious “trump card” in your hands, because already during the training, students of the course find customers and receive money.

However, “a bad soldier is one who does not want to become a general.” If you are used to planning and are already looking far into the future, you want to know all the intricacies of Internet marketing, and understand promotion technologies on social networks, the “SMM Specialist” course will be useful to you.

These online intensive courses will allow you to significantly raise the bar and work remotely at a higher level.

VK administration training

The VK administration training course is quite intensive. Plan your time in advance and evaluate opportunities. Mothers and people who combine training and main work can study.

But you need to understand that this requires organization and discipline, you need to have an interest in social networks and advertising. It is important that you have an interest and a positive attitude towards advertising.

Advertising is an opportunity to convey something important and useful to someone who really needs it. This is a chance to help someone, to tell them that you have something that will solve their problems.

The ability to write texts, select pictures, set up an ad - all this is a learned skill. This is something you will learn, practice and do with confidence and high results.

Register for the course to find out how you can build your career as a VKontakte promotion specialist and increase your earnings online while working from home.

Your earnings depend on how much time you will allocate for work, how you will organize your working time, and at what price you will sell your services.

“What about the road?” – PS

Finally, it remains to remind you where you can find your desired “place in the sun.” These are well-known employment sites, freelance sites and exchanges, and the VKontakte resource itself, where you can often see advertisements for finding an employee for this position.

You can post your resume on websites for admins and public page owners, of which there are now plenty. You can use word of mouth. In short, “he who seeks, he…”, you understand.

That, in general, is all for today. We will be glad if the article was useful to you and helped you with choosing a remote profession.

Share it on social networks, leave your comments. See you again!

Tips for VK administrator

1. Create group rules that clearly state the rights and responsibilities of the administrator and subscribers, and strictly follow them. Well, for example, subscribers to a public page dedicated to movies are allowed to communicate only on the topic - otherwise your wall will be spammed with unnecessary information.

In the group, swearing, spam and flooding, insulting participants, and getting personal are prohibited. The administrator has the right to delete such comments and block the subscriber. Rules are needed to minimize conflicts between the admin and the subscriber.

So that for every question “Why was my comment deleted?”, “Why is he calling me names?” you were able to present the rules and justify your actions.

2. Work as a team. It's always easier when someone helps. The administrator can hire a moderator as an assistant - to clean comments, remove spam and flood, and always be on hand if you are distracted by working on another group, leave the computer, and go about your business. Just keep in mind: the team’s actions must be coordinated.