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The social network “VK” has a large number of communities of various types. New publics appear every day. They definitely need to be promoted, order in them must be controlled, and ordinary people do this. Without having certain knowledge, nothing will work. In the article we will look at what VKontakte group administration is, what it does and what responsibilities an administrator has. You will also find out how much these people earn and how to grow up the career ladder.
Who is suitable for working as an administrator?
In fact, not everyone can be the head of the public on the social network VKontakte. In most cases, to begin such detail, you need to take special courses or already have skills. So, for whom this vacancy will be interesting:
- Moms on maternity leave. It is advisable if they already have some experience in creating and maintaining public pages. Be prepared to provide a multi-community portfolio of working posts.
- A person with basic knowledge of the rules of the Russian language. There is no way without this. Even on community walls where the amount of text is limited, such content may be needed. You must understand how to correctly construct a phrase for a specific audience.
- Be easy to train. Individuals who may have little to no experience in a given field, but are interested in it. You will only need to complete an internship for 1-2 weeks. The duration of the trial period depends on how serious and promoted the public is.
- Ability to search and sort information. As the current administrator of the VK group, you will have to look for relevant thematic information. The administrator must double-check the data. Customers do not like it when the wall is littered with untrue content, especially when the public is associated with a thriving business.
- Adult. Most customers who plan to delegate work require an active employee over 18 years of age. They believe that below this age the user will be less responsible and flighty. According to statistics, underage admins forget about the regularity of publications.
On a note! Be careful when looking for a job as an administrator on social networks. Nowadays there are few such advertisements, since the creators do all the work themselves. Really facing fraud. Therefore, try to leave responses and suggestions to groups with hundreds of thousands of subscribers.
Useful links: What is the difference between a public page and a VKontakte group, How much does advertising cost on VK, Bot for sending messages on VK.
How to hide the VK administrator from iPhone or Android
On iPhone or Android devices, the hiding process is almost identical to working through a PC.
After opening the list of community members and going into edit mode, uncheck the “Display in contacts block” checkbox.
To remove permissions from a user or simply remove them from admins in a VK group, you need to go to the members section through community management and select “Demote”.
On mobile devices, you need to go to the “Participants” section and select “Delete” in edit mode.
What administration options are possible?
When applying for remote collaboration in the social community, pay attention to the type of position. Decide right away which option you are signing up for.
- Administrator of entertainment publics. Anyone can become such an employee. Of course, it won't hurt to take the appropriate paid courses. All work consists of regular posting and selection of relevant information with unique pictures. Please note, to make a photo original, you just need to pass it through filters in a graphics editor.
- Administrator of business communities. If the owner of a VK group additionally promotes his business on social networks, then he registers the official group of his company. In most cases, when looking for an administrator, they need a person who can sell goods, make phone calls and communicate with clients.
Before you get started, check for what period of time and what types of posts should be published.
How can you attract clients through VK?
With the importance of social We have figured out networks and it is difficult to overestimate it. Now I want to address the issue of promoting the activities of an individual entrepreneur or legal entity in VK.
If individuals providing any services can advertise through a personal page, then companies still choose to create groups. This happens most often. But it also happens that one person creates a group where he not only demonstrates his work, but also finds like-minded people, partners and, of course, customers.
What are the responsibilities of a VK administrator?
Being an admin on social networks means supporting the life of the chosen community. The employee must fulfill a list of responsibilities (may vary depending on the topic and promotion of the community).
Among the main ones:
- make news releases on relevant topics at the same time;
- greet the audience daily (in the morning) with photos and pleasant messages;
- do auto-posting, independently generated content;
- delete obscene comments or insults;
- block inactive users who are not interested in the content;
- answer questions and, if necessary, redirect clients via links.
Be sure to make a welcome message to your subscribers if you become an I.O. former administrator. This will emphasize the main concern for his subscribers. Users should have an idea of who they are dealing with and not be deceived. This applies not only to business publics, but also to entertainment communities.
Main conclusions about the work of the VKontakte Group Administrator
Internet professions provide many opportunities for earning money. You just need to not be afraid to take the first step. Of course, you will have to work hard. And you can’t do it without investments. Free cheese only comes in a mousetrap. Take the test, maybe the profession of SMM specialist on VKontakte is right for you and earn money.
If you have any questions, write to me in “Contacts”. And if you liked the article, share it on social networks and get the opportunity to change your life for the better, maybe this is the case to win a laptop in a prize draw, it’s not so difficult - a couple of seconds to click on the corresponding social network icon.
How to find a job as an administrator in VK groups
There are a few simple tips on how you can search for an available vacancy as an administrator in a group. You can study the options in the table and take advantage of what is convenient for you.
How to become a VK administrator | Advice |
Tip 1 | Using freelance and copywriting exchanges. You just need to search among the orders for the corresponding request for advertisements. The disadvantage of such a search is that customers are more likely to entrust the work to proven performers (with ratings and positive reviews). Contact the services Freelance.ru, FL.ru, Advego.com. |
Tip 2 | Search directly on the VK social network. To do this, visit groups with a large number of subscribers and find out information from the manager in a conversation. But don't expect a positive answer. You can search like this for a very long time. As an option, create an advertisement in public pages where people are looking for vacancies. |
Tip 3 | Use the search engines Google and Yandex. Enter the query “VK group administrator required.” You will see a list of services that offer similar vacancies. Usually the requirements and conditions are immediately stated here. All you need to do is register on the project and leave a response to the vacancy. |
Tip 4 | Use bulletin boards. To do this, just search on such resources as hh.ru, Avito, Yula, Jooble and others. |
How to manage a group in contact if you are the creator
Before you can manage a group, you need to create it. I talked about this in detail in the article “How to create a group in contact step by step.”
We believe that our group has already been created. Now what?
To begin with, we can configure the blocks we need:
- Links
- Photo albums
- Videos
- Audio recordings
- Discussions
- Events
- Places
- Goods
We can either turn them on, turn them off, or make them limited.
How is the group managed?
Our main button is three dots under the avatar or group cover.
Click it and select “Community Management” from the drop-down list. We will also discuss other items in the drop-down menu within the framework of the article.
In the window that opens, we have the opportunity to: change the name of the group, write down its description, upload the cover, give a nice address, add a link to the site if there is one.
In the next item on the right menu, “Sections,” we can enable the sections we need or disable those we don’t need. Among them are: links, discussions, photo albums, videos, products. You can edit their locations. This is done in the same window, by designating the main block and the secondary one.
The main block will appear at the very top, immediately below the group description.
Find out how to enable the “Discussions” section and all the related features from this article.
Here we can completely disable the ability to comment on any group posts, or vice versa, enable them. You can also enable the obscene language filter.
In the next item on the right menu “Links” - it would be logical to put a link to your website, if any, to some especially important posts from your own group, or links to your accounts in other social networks.
Working with API It is better not to touch the “Working with API” item at first.
But we will need the “Participants” item. Here we, as the creator of the group, can remove any member from the group or appoint him as a leader (by selecting one of the forms administrator, moderator or editor).
Here you can send any group member to the blacklist. Once a person is blacklisted in your community, he will be denied access to your group.
The next menu item in the right column is “Messages”; by clicking on this button we are taken to the window for editing this function.
If you want people to write to you in the name of the group and not in a personal message, then you need to enable this feature. Below you can write a welcome speech that a person will see when he decides to write something to you for the first time.
After enabling this function, a “Community Messages” button will appear in your group on the main page. And if you click on it, you, as the creator or admin of the community, will have the opportunity to switch the slider to the right (it is located in the upper right corner), thereby turning on the “Community is online now” notification.
Source of the article: https://zen.yandex.ru/media/id/5af5f853d7bf2190725107fc/kak-upravliat-gruppoi-v-kontakte–podrobnaia-instrukciia-5b4237cd4f3fe700a9c4f738
How much can a group administrator earn?
This is a rather controversial issue. Someone may earn about 10,000 rubles from such cooperation, while others will earn 30,000 rubles. If you are a beginner, then most likely at first you will be paid no more than 1,000 rubles. If there is a prospect of growth, then wages will be raised.
Please note that from one administration you will have a maximum of 15,000 rubles. This is from a well-promoted public page with approximately 100 thousand subscribers.
If such payment is considered insufficient for the user, then several communities can be maintained. You can work for competitors on related topics. This will make it possible not to be distracted from the content. Here it is important to be able to reconstruct posts and select unique photos.
On a note! For those involved in rewriting/copywriting, this will not be difficult.
Group Editor
The editor has great powers and is the next step in the hierarchy. Firstly, by default it can do everything that a moderator can do, but in addition to this, the Editor is capable of :
- edit and delete entries from community names;
- publish suggested news;
- I like removing marks;
- delete posts and comments on behalf of the community;
- create advertising posts;
- pin records;
- edit the main photo, cover (if any), status, wiki pages;
- broadcast music to status;
- create, edit, delete photos, audio, video, documents, products, themes;
- edit comments in topics and delete user topics for the last week;
- work with community messages;
- work with money transfers;
- work with community statistics.
The editor has many rights, so his appointment must be deliberate.
How to start making money from administration yourself: stages
In order to become the owner of your own group in VK and start making money from it (running your own business), you need to go through several important stages.
- Creating your own community and designing it in accordance with the topic.
- Regular filling with different types of content: video, text, photos, screenshots, polls, music.
- Attracting subscribers: you can use counter boost services, repost, like and comment. In the first stages this is very convenient.
- Be sure to get in touch if clients ask related questions. Do not write in a personal message to the user, reply under the comment. It is important that others see that you are making contact.
Otherwise, it all depends on how you establish yourself among your audience. For normal group promotion, it is enough to choose a low-competitive niche and publish “unhackneyed” information.
“What should I do?” or administrator duties
The administrator is the same curator of the group. His main obligation is, if not constant, then daily online presence in the community and filling it with useful content. He must lead and develop the group, “cheer” for the replenishment of its number and the activity of subscribers.
So, what can and should be done by an admin in VK:
- identify the target audience and attract new participants;
- study the interests and problems of Central Asia;
- deal with page design: think through the design, create a menu, place texts, illustrations, videos;
- regularly post informative posts on a certain topic, including advertising;
- create interesting topics, thereby maintaining communication with subscribers;
- come up with competitions, tests, promotions to create activity among participants and attract new ones;
- monitor comments, remove spam;
- Possibly hold meetings and events online;
- exchange advertising posts with administrators of other groups;
- place targeted advertising to promote services or goods.
Special applications for VKontakte group administrators help him automate this and other work.
More details about this in the video. At the same time, you can test yourself and see if this activity is right for you.
Administration step by step for the purpose of earning money
Using a real example of a community on VK, we will tell you how to become an administrator. Let's say you have your own website and you plan to promote it on your own through social networks. Let's start doing this together, and after a while we'll check what worked out for everyone.
- We register a new VKontakte community, give it a name, and make a description. In this case, the theme will copy the one that your site corresponds to. Let's look at the example of computer and mobile software. When setting up, be sure to indicate a telephone number for communication (this inspires confidence on the part of subscribers), in the “Site” column, we indicate your resource.
- We are changing the cover and main photo of the public page. To do this, click on the camera above the menu on the right, select the appropriate file from the directive and upload it to the group. The photo will be updated. Then go to the “Management” column.
- Scroll down the page to the "Additional Information" block. Fill in the required information, including the “Site” field. After that, click the “Save” button below to change the information about the community.
- If possible, go through all the sections that are in the menu list on the right. Fill in the missing information. It is important that the community is completely full initially.
- Immediately after setting up, you may have some recommendations, click on them and study all the actions that need to be performed to fill out the public page.
- Now we invite you to publish several thematic posts. You can duplicate several links to content from your site on the wall. It is desirable that these pages contain photo thumbnails. This is roughly what your post should look like in the screenshot. If you wish, you can add a description to it.
- Let's add another post in the form of a survey. To do this, in the “Write something...” block, write a thematic slogan and question. Then go to the add-ons menu and click on the “Survey” button. We presumably receive such a post and wait for the result.
- Of course, in order for people to become interested in our content, we need to attract them and tell them about the newly developed group. To do this, the administrator sends invitation messages to his friends.
But among friends on VK, few will confirm invitations. Therefore, you will have to acquire interested subscribers. To do this, look in groups for people who will be interested in your topic.
You can also use paid services for cheating. They guarantee that users are active every day. This method is paid!
As an option, complete tasks in special services: reposts, subscriptions, likes. In return, other users will follow you.
On a note! After you gain a sufficient number of subscribers (agreed with the advertising campaign), you can add banners or videos with commercials to the page. This is how your project will be monetized.
Useful life hacks: How to write to yourself on VK, How to monetize a VK group, How to hide a friend on VKontakte.
Where can you learn this profession?
So far, neither in Ukraine nor in Russia universities will teach you the basics of running social groups, websites, etc. Although, given the rapid development and demand for this profession, it would be possible to introduce several special subjects on this topic. But don’t despair, there are special online courses where you will be provided not only with theoretical knowledge, but also with ongoing projects where you can hone your skills.
I consider https://www.1day1step.ru/admin_vk.php one of the best training courses. Most students begin earning their first fees while still studying. And the most stubborn even manage to recoup the money they spent on training. I think I have colorfully described all the possible perspectives of social group administrators. Therefore, do not waste time, because on Vkontakte you can not only relax, but also earn money.
Subscribe to my blog updates and share this article with your friends.
Bye everyone!
Current topics of VK groups in which administrators can earn money
For most users, it’s easier to quickly promote your own public page than to look for a corresponding vacancy. However, it is important to decide on the topic. If you don’t have your own website, then you should focus on ranking niches.
Business
This topic will bring the biggest earnings. Today, this direction is relevant due to the increased degree of unemployment. On the wall of such a public you can publish various long texts and select information related to finance. It is allowed to post videos of analysts’ speeches.
Women's
This niche continues to actively develop, especially on social networks. Here it is important not to copy other people’s materials, but to be able to present something new and interesting. Reviews and surveys with thematic photos are in high demand.
Art
Another popular direction for creating entertaining public pages. Characterized by such content as demotivators, caricatures, funny pictures, jokes. Try to look for updated information or borrow it from English-language projects, redoing it in your own way.
What does a group admin do?
The main responsibility of such a remote employee is to promote the group and attract participants.
He also performs the following duties:
- develops group design;
- design and replenishment of albums: photos and videos;
- creating several topics for discussion and supporting dialogue with group members;
- drawing up a content plan and its implementation (writing unique articles);
- attracting participants using paid and free methods;
- stimulating activity in the group;
- maintaining the wall, answering questions from participants;
- protecting the group from spam publications in posts and comments;
- analysis of the effectiveness of one’s own work and the management of the group.
The list of functions performed by a group administrator does not end there. If the admin is savvy in knowledge of marketing and online advertising, masters copywriting, SEO and knows how to promote information through Google and Yandex, then his “price” will automatically increase. Do you feel like the admin has too many responsibilities? Believe me, this is at first glance.
Let's sum it up
Having studied all the nuances in the question of how easy it is to become a public administrator in VK, you can confidently act. It is most profitable to develop a personal project and monetize it in the future. It is important to maintain regular publication. It is not allowed to freeze the community even after reaching a million subscribers.
Sincerely, Victoria Chernyshenko specially for the proudalenku.ru project
Discussions on VK
VKontakte registration
Shortening VK links
How to register a VK
Targetologist from scratch
Administrator
He is the boss over his subordinates - editor and moderator. Having all their rights, the Administrator can:
- change the name and description of the community;
- upload cover;
- edit blocks with contacts and links, change the position of blocks with videos and discussions;
- set up a filter by keywords and obscenities;
- assign a contact for communication;
- enable community posts;
- analyze the history of money transfers;
- add the application to the community;
- broadcast live;
- use the link to advertise the community;
- configure RSS import;
- configure export to Twitter and rooms to Snapster;
- callback API.
Modern profession
The job prospects are undeniable. Already today, the demand for such specialists exceeds supply, because every company does not want to miss the opportunity for additional sales. But it is difficult to find a truly good employee. But if you want to succeed in freelancing, you will develop and eventually find regular customers and make good money.
Working this way, you will be able to:
- choose a busy time convenient for you;
- increase your workload and income by working on several more projects;
- determine for yourself a vacation or weekend whenever you wish;
- work anywhere and anywhere in the world where there is Internet;
- invest in your development and study remotely as well as work;
- register as an individual entrepreneur and work officially, making transfers to the pension fund.
How much do VKontakte administrators earn?
VK administrators receive approximately 4-6 thousand for maintaining just 1 public page per month.
Who is a VK administrator?
A VK community administrator is a person responsible for the life and development of the group.
This is serious work, which at first glance seems quite simple - you sit at home, sometimes publish posts and get paid for it. In reality everything is different.
The admin is the first person in the group after the owner. He must constantly think about what content to publish, what picture to choose for the post, how to please his audience, how to develop the group, and much more.
Most often, administrators are those who created the community. But there are situations when you have not one, but, say, 5 or 10 groups.
It's very difficult to keep track of everyone. Therefore, in such situations, individuals are hired for the position of administrator.
As you know, admins think about a lot and can do a lot, they see the goal and possibilities. In most cases, hiring someone will be easier than doing everything yourself. After all, there are circumstances when you have not one, but two businesses, a lot of ideas, plans, and time.
Sometimes there is not one, but several VK admins in the public. This mainly happens when the group has a fairly large number of participants and one person cannot cope with the entire amount of work.
Being an administrator for someone is a way to make money. For some it is a hobby. But both here and there require a serious approach, responsibility, understanding of your audience and how the social network works.
Where to get training as a social media administrator
There are paid and free courses on the Internet that will allow you to become an administrator. Social media administrator training is required. Even if you are an experienced PC user. Where can I find professional courses and trainings online? Everything is very simple.
We go to the Internet and write in the browser search - “training for VKontakte group administrators” (Figure 1).
Of course, you can choose the free training option. (Figure 2)
For example, on YouTube. For beginners, this method of training is temporarily suitable. Not everyone has the money to immediately pay curators for training courses. And if you decide to work professionally in this specialty and earn more. Courses are very helpful in this matter. Therefore, the job of a VKontakte group administrator is learned in just a few months.